Food for Thought
most prominent of the outer-directed approaches to building a new paradigm
for business is represented by the movement toward 'corporate social responsibility'
—2007 Shift Report: Evidence of a World Transforming, Institute of Noetic Sciences
Heroic Journey Consulting.
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So often we hear about the lack of integrity and responsibility in business. The costs to our society and the environment are enormous. But, it is heartening to know that the movement for corporate social responsibility is growing. These organizations' passionate enthusiasm to serve society is contagious and is making a positive difference in the world.
"According to the international accounting firm KPMG, more than half of the world's global companies issued corporate social responsibility (CSR) reports in 2005."*
Aron Cramer, CEO of Business for Social Responsibility, says that there have been four stages so far for corporate social responsibility:**
Examples of strategic solutions in the private sector, government and non-profits are emerging that provide evidence of positive transformational change and hope for a sustainable future.
* 2007 Shift Report: Evidence of a World Transforming, Institute of Noetic Sciences
** Adapted from "Value-Driven Leadership," Fortune, November 13, 2006. Brackets are my editorial comments.
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